Wilson Opens Newest Location in Beverly Hills

RDC served as Architect of Record and Design Architect for Wilson Sporting Goods Co. Beverly Hills, delivering a 1,960 square-foot tenant improvement on one of Southern California’s most prominent retail corridors.

The long, narrow space inspired a highly intentional layout—balancing product density with openness—while subtle wayfinding guides customers through a clear, intuitive journey.

A standout feature is the custom façade on Beverly Drive, created in close collaboration with the client and showcasing Wilson tennis balls as a bold, brand-forward statement.