Shanghai New World

Shanghai, China | Retail

Client: Shanghai New World
Size: 2.3 Million SF
A landmark shopping mall underwent a major renovation, designed by RDC. The iconic department store, which opened in 1995 was reinvented to include feature new restaurants, animated screen displays, rock climbing , ice skating, cooking classes, a panoramic sight-seeing section and other attractions to appeal to a younger demographic. The second, third and fourth floors of the 12-story mall are devoted to luxury and international brands.